About

• PRRI’s public opinion research explores and illuminates America’s changing cultural, religious, and political landscape.
• PRRI promotes these survey findings via the media, events in-person and online, as well as our website and social media channels.
• PRRI also regularly supports and convenes academics, writers, and thought leaders working across PRRI’s major areas of research, including through the PRRI Public Fellows program.

PRRI’s mission is to help journalists, scholars, thought leaders, clergy, and the general public better understand debates on public policy issues and the important cultural and religious dynamics shaping American society and politics.

Research Approach

As a nonpartisan, independent research organization, PRRI does not take positions on, nor do we advocate for, particular policies. Research supported by our funders reflects PRRI’s commitment to independent inquiry and academic rigor. Research findings and conclusions are never altered to accommodate other interests, including those of funders, other organizations, or government bodies and officials.

All PRRI public opinion research is based on probability sampling to ensure that results are broadly representative of the population of interest. All PRRI studies include bilingual (English and Spanish) interviewing. PRRI provides public access to the raw data files of surveys after an embargo period of one year.

ENSURING DATA QUALITY

All PRRI public opinion research is based on probability sampling to ensure that results are broadly representative of the population of interest. All PRRI studies include bilingual (English and Spanish) interviewing. PRRI provides public access to the raw data files of surveys after an embargo period of one year. To ensure data quality, PRRI follows the following standard procedures:

• Prior to fieldwork, surveys are subjected to rigorous testing on both personal computers and mobile devices. This comprehensive examination is conducted by the Ipsos project management team in conjunction with PRRI researchers to ascertain the functionality and reliability of the system. The Ipsos team also generates and analyzes test data using the Statistical Package for the Social Sciences (SPSS) to validate the logic and randomizations embedded in the survey structure before its official launch.
• The implemented surveys system was designed to prevent multiple attempts by a single respondent; upon completion of the surveys, respondents are unable to access the survey for a second time. This measure is put in place to maintain the integrity and reliability of surveys results.
• To further ensure the high quality of data collected, the Ipsos project management team performs meticulous data quality checks. Any respondents who fail to respond to all survey questions are identified through these checks. The identified respondents are subsequently excluded from the survey datasets prior to the data being weighted and analyzed.

Our team

PRRI’s dynamic team of research and communications professionals bring a diverse set of backgrounds and experiences — from political science and sociology to media and communications — to our work. Meet our team.